Exxelia Releases Revolutionary new Miniature Micro-Layer Capacitors

NORTHVALE, New Jersey, USA – New Yorker Electronics has announced the availability of the new Exxelia Miniature Micro-Layer (MML) film capacitors, a product Exxelia calls a breakthrough technology that allows tremendous size and weight reduction thanks to its high energy density.

According to Exxelia, the new MML line boasts an unparalleled energy density of 400 J/dm3. It allows for a substantial size/weight reduction compared to traditional Polypropylene or Polyester dielectrics, with an increased operating temperature up to 140°C and transient voltage protection.

Exxelia MML capacitors therefore offer a large flexibility in design by easily allowing low profile configurations. Several studies have been conducted on actual cases of controls and DC-Links functions for aircraft applications. All have shown about 50-percent reduction in size and weight compared to other film technologies.

The comparative picture with MLCC is even more flattering, as it demonstrates between 70% to 90% reduction in weight, while showing no capacitance derating with voltage applied and a low drift < 5% through the temperature range. Applications using clusters of stacked MLCCs can now be replaced by a single MML unit of similar size, with all the increased reliability that film dielectric offers.

With such remarkable properties, Exxelia’s new MML capacitors are perfectly suitable for power supplies, DC-links, AC/DC/AC power converters, charge/discharge or power generation functions of commercial/military aircraft, satellite platforms and payloads, launchers, defibrillators, downhole tools and any applications of confined electronics.

Features & Benefits:

Up to 50% size reduction vs other film technologies
Lightweight : 80 to 90% lighter than ceramic
No capacitance derating in voltage
Capacitance from 1μF to 1000μF
Voltages from 50V to 1000V
Operating Temperature -55°C to +140°C
Highly customizable
Applications:

Commercial/Military Aircraft
Satellite Platforms and Payloads
Launchers
Defibrillators
Downhole Tools
Samples are readily available from New Yorker Electronics upon request. New Yorker Electronics supplies Exxelia Film, Mica, Tantalum, Aluminum Electrolytics and Ceramic Capacitors as well as its EMI/RFI Filters, Magnetics, Position Sensors, Slip Rings and Rotary Joints.

How to Survive As An Auto Repair Shop In Today’s Competitive Market

If you’re an auto repair shop owner, you must know how tough the competition is.

You might feel overwhelmed if you do not know how to be successful or superior to all the competition.

There are always new businesses popping as your competitors. So, how does one survive in a market like this?

Lately, we see a lot of mechanic shops being the best way to go if you want to start a business.

It has many advantages:

A business like this is in a lot of demand and over the years
It has gotten complicated due to cars changing with technology

You might be concerned about how to stay competitive in today’s market.

If you want to enter or already are in a business such as this, this blog is for you. Here are some tips you can follow:

Modernize Your Shop Using New Technology
Not everyone thinks of modernizing their business.

Maybe they are old-school or are worried that the plan will eventually fail for not being so technology-oriented.

It’s the 21st century, and it feels as if cars are computers on wheels. They, too, have become rather complicated for the mechanics without the software.

Not only that, but the software will help cars and market things.

Which will become easier for the mechanics, which will turn the business around.

If you’re a mechanic and want to keep up with the competition, you need to switch over to using mechanic shop software.

It’s how you can improve and prove that your business is striving more than the rest.

First of all, let’s talk about how technology has evolved and made things easier for humans. It helped us in so many ways health-wise and made communication easier for many.

Like that, advanced software will help the mechanics do their work efficiently when there’s less paperwork and confusion.

It will automatically improve their performance and save time.

It will let you keep track of invoices, inventory, employees, and customers.

With the market expanding, you might as well get one and be a unique example of being the first to modernize the shop.

Keep Your Advertising Active
So, to survive the competitive market, you need to keep your marketing game strong. Don’t stop marketing your products to your customers, especially when it attracts them.

No matter how hard things get, never delay your marketing efforts and always be consistent. There are so many ways to advertise, and it doesn’t need a lot of money.

The first thing you’ll want to do is make sure you’re visible on the internet by having a website and social media accounts.

All you need to do is be creative and interact with your audience as much as you can. Keeping in touch with your customers is also a good strategy to have a good reputation.

To try, you need to advertise, just like in the old days.

Post flyers and other media materials around the area where your mechanic shop is and market to different mechanic shops like yours. Go old school!

For the audience to revisit the old marketing style is always nostalgic. Make sure that you’re posting on your social media pages and your mechanic’s blog.

If you run an automotive shop, it’s important to maintain a website with informative blogs.

Such as how to service cars properly and avoid common mistakes people make when doing repairs.

Talk about the new software that has become a permanent part of your business and how it saves everyone’s time.

This information will not only provide valuable information for those who read, but also show interest. It is how you will gain more customers.

Use many hashtags because when businesses use them, and people are familiar with them, it goes a long way.

Ask for Reviews from Customers
Customer reviews are always welcome. This is always considered a good tactic from them because they know that you care. It makes them feel involved and important.

Again, many businesses don’t offer to do that and are only profit-oriented, but think about it: If you’re lacking something your customer likes, how will you serve them to satisfaction?

All you need to do is maintain a good customer relation, so later they can put a good word out among their friends and family.

You are welcome to ask them for their opinions, so they feel as if they are part of the creative team. It will also help them remain attracted to the business.

No doubt, asking for reviews will help boost its credibility and increase its profits, which is always good news!

Know Your Competitors
Find out the strengths and weaknesses of your competitor, which will turn out to be an advantage for your business. You will be one step ahead with this strategy.

Using the analysis will avoid mistakes made by your competitors, allowing you to solve any problems you might encounter more.

Visit their shops to see what they are doing, and you lack in. Identify their customers and which service they are satisfied with and which isn’t.

Ultimately win over their customers if you advertise more and engage with them. Offer them services that your competitors don’t already. Not to be tacky, but you can always advertise near their shop too, so you get their customers’ attention.

Automate Your Marketing Campaign
Another tip to survive in a competitive market, automate your marketing campaign. Go modern before your competitors do. You should be five times smarter than them when it comes to marketing.

It’s important to update your marketing campaigns since many businesses don’t change them for years. This lets people know that you’re advancing fast and reliably.

Start with email marketing and create campaigns on social media to reach the target audience.

Conclusion
No doubt, the mechanic shop business is competitive, and it can be hard to afloat.

You should strategize your marketing well;

In building a good social platform,
Getting to know your competitors,
Automating your marketing strategy,
Letting your customers be part of your business,
and Keeping them intact by considering impacting their suggestions or opinions;
In general, if you are able to follow these tips, you will not have to worry too much

Although both failure and success are inevitable when taking on a business with so much market demand.

How to perform market search before buying/sourcing a product?

If you are determined to spend your hard earned money to launch a new business, the best way to optimize your success is to carry out thorough market research before you begin doing any purchases.

Market research will provide you with a better understanding of your competition and your target audience, and allow you to gain a keener insight into the business environment. It would help you decide upon the business practices and methodologies that will best serve your intended customer base. Ongoing market research not only helps you source the right product, but also enables you to form educated and profitable business decisions.

Whether you decide to sell products online or offline, effective market research is a significant task since most of your success would depend on appropriate product sourcing. Product sourcing can make or break your business profits. The process may seem exhaustive and time consuming but it is worth the effort.

Before sourcing a product, you must find out the demand for that particular product. If you source a product that demonstrates significant demand in the market, you will be more likely to incur good sales and eventually substantial profits too. On the other hand, buying products that are not in much demand would mean lower sales. Your goods may even end up in the warehouse, wasting your space and your business capital.

Your market research must also include determining the appropriate profit margin for the particular product that you are planning to source. As a business owner, you must aim to maximize your profit margin by sourcing goods at the lowest possible rates while still offering them to your customers at a discount off the retail value.

Do not forget to look at the competition in the market. Are there many sellers offering similar products in your same sales channel? What price are those sellers offering? How much of the market share are your competitors enjoying? These details can further aid you in making the right purchasing decisions.

In order to carry effective market research for sourcing the right product, you should consider making use of market research tools. With the help of market research tools you can find out how quick your products would sell in the market. You can find out which wholesale products are profitable and which are not, and you can avoid the pitfalls that most businesses face by sourcing the wrong product. Market research tools would enable you to start a profitable business and expand your business quite easily.

There are paid as well as non-paid market research tools that will help you know what your customers are buying. Depending on your aibility, you may use either to get reliable data before sourcing any product.

Search for Hot Items on eBay or Amazon.com, two of the leading online marketplaces. Regardless of the category of products that you are interested in selling, you will be able to gauge the supply, demand and availability of these products on the current market to determine if it’s worthwhile to jump on board or choose another product line. There is another very useful section on the eBay called as eBay Pulse. It lists out the words that have been searched for the maximum number of times and can also be great for conducting your searches.

Last but not the least; complement your market research with social media marketing. Create a fan page on Facebook, Pinterest or any other social networking site to find out what your target customers like and what their preferences are. You may also get their opinions on how you can serve them better.

Hope these tips help you in sourcing the right product for your business. All the best for your future endeavours.